The 5 Best Promotional Hat Styles for Millennials

Published on
February 24, 2023 at 12:24:45 PM PST February 24, 2023 at 12:24:45 PM PSTth, February 24, 2023 at 12:24:45 PM PST

Does your business know its target audience? If you’re one of the many businesses trying to market to millennials with your products and promotions, you should consider the types of products they’re shopping for most. Here are five examples of the best promotional hat styles for millennials that any business can customize and start selling.


Baseball Hats

Baseball hats are a go-to option for all audiences. Millennials, Gen Z shoppers, and older generations alike all wear and love traditional baseball caps. Some sub-styles of baseball caps, such as snapbacks and flat-brim caps, are particularly popular with millennials. Invest in these styles if you want to target this audience specifically.


Bucket Hats

The bucket hat is a trendy hat type that was originally popular during the ’80s and ’90s but has recently seen a resurgence in popularity. Millennials who remember growing up with bucket hats will be drawn to this style once again based on nostalgia. Nostalgia is a powerful tool in marketing, and the recent popularity and success of bucket hats is a perfect example of this.


Sustainable Hats

Many millennials value sustainability and practice eco-friendly shopping habits. If you’re trying to target the millennial audience, consider offering eco-friendly products such as hats made from recyclable and recycled materials. Clothing can be a large source of waste, so many businesses are trying to reduce their carbon footprints by selling more sustainable products. Well-made hats, for example, are one of the longest-lasting accessories. Selling products with long life spans and those made with sustainable materials can help your business be more sustainable and attract more millennial customers.


Vintage Hats

The rise in bucket hats’ popularity is just one example of how millennials value older fashions. Channel the rise of vintage fashion and thrift store shopping into your business’s accessories selection with certain hat styles. Distressed hats can bring out the vintage feeling that many customers are trying to achieve in their wardrobes. If you’re interested in stocking up on this style, you can find distressed dad hats for wholesale prices here at KBETHOS.


Beanies/Knit Hats

Everyone needs a casual style that’s also fashionable. Beanie hats are a comfortable style for casual wear or keeping your head warm during the colder months. Beanies are also a popular style with millennials, and they have seen a rise in popularity and trendiness. If you’re looking for another trendy style to stock your shelves with, consider knit hats any time of year.


These are the top five promotional hat styles that appeal to millennials the most. If you’re interested in stocking and customizing these hats for your business, consider browsing our selection here at KBETHOS. We offer many of these styles and more to fit any audience you’re targeting with your marketing.