If you’re looking for new marketing strategies to build your business’s brand awareness, you should try branded merchandise. Different types of merchandise like hats might be just the thing your business needs to get customers talking about your brand. Discover the four ways embroidered hats help increase brand awareness and why they make sense for your business.

Mobile Advertising

Embroidered hats with your business’s logo or name act like mini billboards that you can use to advertise anywhere. Plus, when your employees or customers wear your branded hats, your logo goes from place to place with them. This increases the number of eyes and attention on your brand. When people are more familiar with your logo, this increases your brand awareness and gets potential customers talking about your brand and products.

Brand Recognition at a Glance

Branded merchandise of all varieties is a great way to increase brand recognition. Using hats and other clothing accessories is a quick way to promote brand recognition. When potential customers see your logo or brand name on a hat or other item, they’ll be more likely to recognize it when they come across your store or logo again. And all it takes is a glance to notice an embroidered logo on a hat or shirt. You can easily expose potential customers to the visuals of your brand.

Promotional Giveaways

Hats and other branded merchandise make great giveaway prizes for social media and in-store giveaways. Giveaways are effective for building brand awareness because they attract people’s attention and pull in potential customers interested in your merchandise. Encourage your participants to comment and tag their friends on social media to further spread the word about your giveaway and drive more awareness.

Customization

Hats are highly customizable, and their customizability goes beyond embroidery options. You can also change the colors of your hat to reflect your own business or logo color scheme. Furthermore, hats come in various styles, sizes, and adjustment options. Due to all these choices, there’s a hat out there for everyone. Offer your branded hats in multiple styles and colors to appeal to a broader audience. That way, more people will wear your logo in the end.

Now that you know the top four ways embroidered hats help increase brand awareness, you can start incorporating these ideas into your own marketing. You should stock up on wholesale blank hats that are ready for embroidery and customization right here at KBETHOS. Branded hats are the perfect merchandise items for any business looking to increase brand awareness.